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Marketing Fashion, Second edition : Strategy, Branding and Promotion
Marketing and branding inform many of the strategic and creative decisions involved in fashion design and product development.Marketing is a vital component of the industry and an understanding of its importance and role is essential for those planning a career in fashion.Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity.The book explains key theoretical concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market.All tools in the modern marketer's kit are discussed, from attending fashion fairs to viral marketing and online strategies. Using examples and case studies drawn from a broad range of fashion, textile, and retail businesses, students are led through the marketing process from initial consumer and market research to the creation of exciting marketing and branding campaigns.The book is designed to appeal to students at degree or foundation level as well as those contemplating a career within the fashion industry.
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Marketing Fashion Third Edition : Strategy, Branding and Promotion
Marketing Fashion is a practical guide to the fundamental principles of marketing, branding and promotion, from creating a customer profile to developing a brand identity.The book explains key concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market. For this third edition, examples drawn from a broad range of fashion, textile and retail have been updated to include more on social media and digital and emerging technologies, such as fashion in the metaverse.The updated text increases the focus on sustainability issues, while also tracing recent disruptions to traditional marketing frameworks such as degrowth.There are also more examples of global fashion weeks and brand collaborations.The book will appeal to students at degree or foundation level as well as those contemplating a career in the fashion industry. Chapters:Marketing TheoryThe Fashion MarketResearch & PlanningUnderstanding the CustomerBrandingPromotion
Price: 38.00 £ | Shipping*: 0.00 £ -
Binary
From the slicing live drums and jagged guitar melodies of 'Red Flag', the hypnotic mutant grooves of 'Titan Shuff', the do-it-yourself, art school approach to 'Face Down in Ecstasy', to the sub-tropical, funk-infused 'Wedge' and the sonic industrial inflections of 'Never Change', the duo constantly question and re-define their musical sensibilities across ten tracks of warped rhythms and loose limbed grooves.
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Binary
Price: 16.49 £ | Shipping*: 3.99 £
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What is the difference between digital and binary?
Digital refers to any system that uses discrete values to represent information, while binary specifically refers to a system that uses only two possible values, typically represented as 0 and 1. In other words, binary is a subset of digital, as it is a specific type of digital system. Digital systems can use various encoding schemes, such as binary, decimal, or hexadecimal, while binary systems are limited to using only 0s and 1s.
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What is a binary number, a binary code, and a binary system?
A binary number is a number expressed in base-2, using only the digits 0 and 1. A binary code is a way of representing text, computer processor instructions, or any other data using a binary system. The binary system is a numbering system based on 2, where each digit can only be 0 or 1, and is commonly used in computing and digital electronics.
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Is the binary number greater than the binary number?
It seems there may be a typo in the question. If you meant to ask "Is the binary number A greater than the binary number B?" then the answer would depend on the specific values of A and B. In binary, the comparison of two numbers is based on their individual bits, starting from the most significant bit. If the bits are the same, then the comparison moves to the next bit. If A has a 1 in a higher significant bit than B, then A would be greater. If you could provide the specific values of A and B, I could give a more precise answer.
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What does the term non-binary or non-binary mean?
The term non-binary refers to a gender identity that does not fit within the traditional binary of male or female. Non-binary individuals may identify as a combination of both genders, neither gender, or as a different gender entirely. Non-binary is an umbrella term that encompasses a wide range of gender identities that do not conform to the binary understanding of gender. It is important to respect and acknowledge non-binary individuals and their unique experiences.
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Binary Storm
Near the end of the 21st century, Earth is in chaos from environmental devastation and a vicious undeclared war against binaries, genetically engineered assassins.Composed of a single consciousness inhabiting two human bodies, binaries are ruled by an alpha breed, the Royal Caste.Nick Smith, computer programmer and brilliant strategist, hooks up with Annabel Bakana, the savvy new director of E-Tech, an organization dedicated to limiting runaway technological growth.Together they secretly assemble a small combat team to hunt and kill binaries. But there's a fly in the ointment, the mysterious team leader, Gillian.A tormented soul with an unseemly attraction to Annabel, his actions just might help the Royal Caste's cause and draw the world closer to Armageddon. File Under: Science Fiction [ Paratwa | Double Trouble | Corporations Kill | An Undying Connection ]
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Binary Domain
THE MACHINE AGE HAS BEGUN in this immersive and atmospheric squad-based shooter in which you need to regain control of a futuristic Tokyo from an emerging ro...
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Digital Marketing : Strategy, Planning & Disruption
Your complete and accessible guide to all aspects of digital marketing, from tools and channels to strategy, planning and marketing management.This fully updated third edition explores the application of AI in marketing, how digital disruption leads to transformation, and the Metaverse and its different realities.It also highlights the UN Sustainable Development Goals in each chapter and how these apply to marketing.With an excellent blend of theory, research, practice and application, key features include: • New case studies from a range of global organizations from 20 countries, including Back Market, Spotify and Nykaa. • A new running case study throughout the book which looks at Uber. • Ethical Insights which highlight responsible marketing and support PRME. • Professional Skills which address employability. • Discover More and Digital Tools text boxes. • Activities, exercises and Smartphone Sixty Seconds® icebreakers which help students apply their understanding of each chapter.Essential reading for all students and practitioners of digital marketing.
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Digital Marketing : Strategy, Planning & Disruption
Your complete and accessible guide to all aspects of digital marketing, from tools and channels to strategy, planning and marketing management.This fully updated third edition explores the application of AI in marketing, how digital disruption leads to transformation, and the Metaverse and its different realities.It also highlights the UN Sustainable Development Goals in each chapter and how these apply to marketing.With an excellent blend of theory, research, practice and application, key features include: • New case studies from a range of global organizations from 20 countries, including Back Market, Spotify and Nykaa. • A new running case study throughout the book which looks at Uber. • Ethical Insights which highlight responsible marketing and support PRME. • Professional Skills which address employability. • Discover More and Digital Tools text boxes. • Activities, exercises and Smartphone Sixty Seconds® icebreakers which help students apply their understanding of each chapter.Essential reading for all students and practitioners of digital marketing.
Price: 130.00 £ | Shipping*: 0.00 £
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Am I non-binary?
Only you can truly determine your gender identity. If you feel that the traditional categories of male and female do not fully encompass your experience of gender, and you identify more with a non-binary or genderqueer identity, then you may indeed be non-binary. It's important to explore your feelings, seek support from trusted individuals or communities, and remember that there is no right or wrong way to experience gender. Trust your own feelings and experiences in determining your gender identity.
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What are binary signals?
Binary signals are a type of communication that uses a two-symbol system to represent information. These signals consist of only two possible values, typically represented as 0 and 1. In digital electronics, binary signals are used to transmit data and instructions between devices, with 0 representing a low voltage level and 1 representing a high voltage level. This simple on-off system allows for efficient and reliable communication in digital systems.
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What are binary numbers?
Binary numbers are a base-2 number system that uses only two digits, 0 and 1. In binary, each digit is referred to as a bit. These numbers are commonly used in computer science and digital electronics because they can easily represent the on and off states of electrical switches. Binary numbers are converted to decimal numbers by using powers of 2.
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What are binary data?
Binary data refers to data that is represented using a base-2 number system, which uses only two digits: 0 and 1. In computing, binary data is used to represent all kinds of information, including text, images, and program instructions. Each 0 or 1 in binary data is called a bit, and a group of 8 bits is called a byte. Binary data is fundamental to how computers store and process information, as all data is ultimately represented in binary form at the hardware level.
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