Products related to Peace:
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Marketing Fashion, Second edition : Strategy, Branding and Promotion
Marketing and branding inform many of the strategic and creative decisions involved in fashion design and product development.Marketing is a vital component of the industry and an understanding of its importance and role is essential for those planning a career in fashion.Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity.The book explains key theoretical concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market.All tools in the modern marketer's kit are discussed, from attending fashion fairs to viral marketing and online strategies. Using examples and case studies drawn from a broad range of fashion, textile, and retail businesses, students are led through the marketing process from initial consumer and market research to the creation of exciting marketing and branding campaigns.The book is designed to appeal to students at degree or foundation level as well as those contemplating a career within the fashion industry.
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Marketing Fashion Third Edition : Strategy, Branding and Promotion
Marketing Fashion is a practical guide to the fundamental principles of marketing, branding and promotion, from creating a customer profile to developing a brand identity.The book explains key concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market. For this third edition, examples drawn from a broad range of fashion, textile and retail have been updated to include more on social media and digital and emerging technologies, such as fashion in the metaverse.The updated text increases the focus on sustainability issues, while also tracing recent disruptions to traditional marketing frameworks such as degrowth.There are also more examples of global fashion weeks and brand collaborations.The book will appeal to students at degree or foundation level as well as those contemplating a career in the fashion industry. Chapters:Marketing TheoryThe Fashion MarketResearch & PlanningUnderstanding the CustomerBrandingPromotion
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Digital Marketing : Strategy, Planning & Disruption
Your complete and accessible guide to all aspects of digital marketing, from tools and channels to strategy, planning and marketing management.This fully updated third edition explores the application of AI in marketing, how digital disruption leads to transformation, and the Metaverse and its different realities.It also highlights the UN Sustainable Development Goals in each chapter and how these apply to marketing.With an excellent blend of theory, research, practice and application, key features include: • New case studies from a range of global organizations from 20 countries, including Back Market, Spotify and Nykaa. • A new running case study throughout the book which looks at Uber. • Ethical Insights which highlight responsible marketing and support PRME. • Professional Skills which address employability. • Discover More and Digital Tools text boxes. • Activities, exercises and Smartphone Sixty Seconds® icebreakers which help students apply their understanding of each chapter.Essential reading for all students and practitioners of digital marketing.
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Digital Marketing : Strategy, Planning & Disruption
Your complete and accessible guide to all aspects of digital marketing, from tools and channels to strategy, planning and marketing management.This fully updated third edition explores the application of AI in marketing, how digital disruption leads to transformation, and the Metaverse and its different realities.It also highlights the UN Sustainable Development Goals in each chapter and how these apply to marketing.With an excellent blend of theory, research, practice and application, key features include: • New case studies from a range of global organizations from 20 countries, including Back Market, Spotify and Nykaa. • A new running case study throughout the book which looks at Uber. • Ethical Insights which highlight responsible marketing and support PRME. • Professional Skills which address employability. • Discover More and Digital Tools text boxes. • Activities, exercises and Smartphone Sixty Seconds® icebreakers which help students apply their understanding of each chapter.Essential reading for all students and practitioners of digital marketing.
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How are peace promotion and environmental conservation related?
Peace promotion and environmental conservation are related because a healthy environment is essential for sustainable peace. Environmental degradation, such as deforestation, pollution, and climate change, can lead to resource scarcity and conflict over natural resources. Conversely, peace and stability are necessary for effective environmental conservation efforts, as conflict and instability can hinder conservation initiatives and lead to further environmental degradation. Therefore, promoting peace and resolving conflicts can contribute to the protection of the environment, while environmental conservation can help to prevent potential sources of conflict.
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'Peace or Peace?'
Peace is a state of harmony and absence of conflict, both internally and externally. It is essential for the well-being and prosperity of individuals and societies. Striving for peace through dialogue, understanding, and cooperation is crucial in creating a more peaceful world for future generations.
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To what extent does the UN influence world peace?
The United Nations plays a significant role in influencing world peace through its various peacekeeping missions, conflict resolution efforts, and promotion of international cooperation. The UN provides a platform for countries to come together to address global challenges and work towards peaceful resolutions to conflicts. While the UN's influence on world peace is substantial, its effectiveness can be limited by the sovereignty of individual nations and the complexities of global politics. Overall, the UN remains a crucial actor in promoting peace and security on a global scale.
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Is peace happiness?
Peace can contribute to happiness by creating a sense of security, stability, and harmony. However, peace alone may not guarantee happiness as happiness is a complex and subjective emotion that can be influenced by various factors such as personal relationships, fulfillment, and well-being. While peace can create a conducive environment for happiness to thrive, true happiness often involves a combination of inner contentment, positive experiences, and meaningful connections.
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War on Peace : The Decline of American Influence
A book for anyone interested to know more about how the world really works by Pulitzer Prize-winning journalist Ronan Farrow. ‘This is one of the most important books of our time.’ Walter Isaacson ‘A masterpiece’ Dan Simpson, Post-Gazette THE NEW YORK TIMES #3 BESTSELLER US foreign policy is undergoing a dire transformation, forever changing America’s place in the world.Institutions of diplomacy and development are bleeding out after deep budget cuts; the diplomats who make America’s deals and protect democratic interests around the world are walking out in droves.Offices across the State Department sit empty, while abroad the military-industrial complex has assumed the work once undertaken by peacemakers.Increasingly, America is a nation that shoots first and asks questions later. In an astonishing journey from the corridors of power in Washington, DC, to some of the most remote and dangerous places on earth – Afghanistan, Somalia, and North Korea among them acclaimed investigative journalist Ronan Farrow illuminates one of the most consequential and poorly understood changes in American history.His first-hand experience as a former State Department official affords a personal look at some of the last standard bearers of traditional statecraft, including Richard Holbrooke, who made peace in Bosnia and died while trying to do so in Afghanistan. Drawing on newly unearthed documents, and richly informed by rare interviews with warlords, whistle-blowers, and policymakers – including every living secretary of state from Henry Kissinger to Hillary Clinton to Rex Tillerson – War on Peace makes a powerful case for an endangered profession.Diplomacy, Farrow argues, has declined after decades of political cowardice, short-sightedness, and outright malice – but it may just offer a way out of a world at war.
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Selling Schweinfurt : Targeting Assessment and Marketing in the Air Campaign Against German Industry
A common theme of airpower histories is that the Combined Bomber Offensive was the proving ground for a post-war independent air force.Whether or not the United States Strategic Air Forces (USAAF) could perform to the hype of its interwar doctrine, Allied commanders based their rival approaches to victory in Europe on their differing views of independent airpower.However, there is an essential, yet overlooked facet to this story: commanders' convictions alone could not hold sway within the War Department, much less at the politically and bureaucratically charged meetings of the Combined Chiefs of Staff.The air commanders pressed their staffs for decision-quality assessments and photographic evidence to sell their arguments and project their progress.They needed informed targeting plans and objective post-raid reports as well as an air-intelligence enterprise to mature all-too-quickly out of interwar neglect.What they received--and Brian Vlaun explains--was a collision of organizational interests and leadership personalities that shaped Ira Eaker's command of the Eighth Air Force in 1943, the tumultuous air campaign over Germany, and the path of the post-war U.S.Air Force. As a result of the author's research through thousands of declassified files, Selling Schweinfurt examines the relationships between air-intelligence organizations and key decision-makers.His analysis spans from pre-war planning and doctrine development, through the Eighth Air Force's independent air campaign, and culminates with the formation of the United States Strategic Air Forces and its 1944 pre-invasion preparations.This book concludes that military organizations, if left unchecked, may adopt symbols and exaggerate claims to justify their own preferences and market their ideas in ways that mask their optimistic assumptions.In the case of the air campaign against Germany, both the four-engine bomber and specialized targets--like Schweinfurt's ball bearings--served as symbols and powerful marketing tools for the AAF and air intelligence, respectively.
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Digital Marketing Strategy : An Integrated Approach to Online Marketing
Build an effective and practical digital marketing strategy with this bestselling guide, covering everything from automation and analytics to integrating AI. Digital Marketing Strategy is a global bestseller, and a one-stop guide to structuring and building a more strategic approach to digital marketing.Now fully updated, this third edition covers the integration of AI in marketing, e-commerce, marketing automation, affiliate marketing and how to use digital analytical tools, plus new strategies for the latest cookie changes and privacy protection. Digital Marketing Strategy will show you how to effectively select, align and manage digital channels and operations, to streamline a successful digital marketing strategy for measurable, optimized results.Recommended by the Chartered Institute of Marketing (CIM), it is supported by real-world case studies from the likes of Coca-Cola, Spotify, Airbnb, Adidas and Hostelworld as well as checklists, key terms and insights from leading industry practitioners to help you develop your own digital marketing strategy.This book is an invaluable guide for both digital marketing students and entry-level to mid-management marketing professionals. Accompanying online resources consist of practical implementation guides spanning SEO, paid-search, email, lead-generation, as well as presentation slides and activity sheets.
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Guerrilla Film Marketing : The Ultimate Guide to the Branding, Marketing and Promotion of Independent Films & Filmmakers
Create an irresistible brand image and build an audience of loyal and engaged fans…Guerrilla Film Marketing takes readers through each step of the film branding, marketing and promotional process.Tailored specifically to low-budget independent films and filmmakers, Guerrilla Film Marketing offers practical and immediately implementable advice for marketing considerations across every stage of the film production process. Written by leading film industry professional Robert G.Barnwell, Guerrilla Film Marketing teaches readers how to: Master the fundamentals of guerrilla branding, marketing and promotion; Create an integrated marketing plan and calendar based on realistic budgets and expectations; Develop internet and social media marketing campaigns, including engaging studio and film websites and powerful, marketing-centric IMDb listings; Assemble behind-the-scenes pictures, videos and documentaries; Produce marketing materials such as key art, posters, film teasers, trailers and electronic press kits (aka "EPKs"); and Maximize the marketing impact of events such as test screenings, premiers, film festivals and industry award ceremonies. Guerrilla Film Marketing is filled with dozens of step-by-step instructions, checklists, tools, a glossary, templates and other resources.A downloadable eResource also includes a sample marketing plan and audit, a test screening questionnaire, and more.
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What is peace?
Peace is a state of harmony characterized by the absence of violence, conflict, and disturbance. It is a sense of tranquility, calmness, and security within oneself and in the world around us. Peace allows for cooperation, understanding, and respect among individuals and communities, fostering a sense of unity and well-being. Ultimately, peace is a fundamental human right and a necessary condition for sustainable development and progress.
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What is the difference between positive peace and negative peace?
Positive peace refers to the presence of social justice, equality, and harmony within a society, where underlying issues are addressed and resolved. It focuses on creating a sustainable peace by promoting cooperation, understanding, and respect among individuals and communities. On the other hand, negative peace refers to the absence of direct violence or conflict, but underlying tensions and issues remain unresolved. Negative peace may be temporary and fragile, as it does not address the root causes of conflict.
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What is Ferrero's marketing strategy?
Ferrero's marketing strategy focuses on creating emotional connections with consumers through storytelling and nostalgia. They emphasize the quality and premium nature of their products, using a combination of traditional and digital marketing channels to reach their target audience. Ferrero also leverages partnerships with popular brands and influencers to increase brand visibility and engagement. Overall, their strategy revolves around building brand loyalty and trust among consumers.
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How can the peace treaty be assessed as a sustainable peace?
The peace treaty can be assessed as a sustainable peace by examining several key factors. Firstly, the involvement and commitment of all parties to the treaty is crucial for its sustainability. If all parties are genuinely invested in upholding the terms of the treaty, it is more likely to endure. Additionally, the inclusion of mechanisms for conflict resolution and reconciliation can contribute to the sustainability of the peace treaty. This can involve establishing a framework for addressing grievances and promoting dialogue between conflicting parties. Lastly, the support and involvement of the international community can also play a significant role in ensuring the sustainability of the peace treaty, by providing resources and assistance for its implementation and monitoring.
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